LeadNova Marketing
For Publishers

Turn Your Call Traffic Into Opportunity.

Generating inbound consumer calls? LeadNova Marketing connects publisher call supply with buyer demand across selected Pay-Per-Call industries.

Tell us what traffic you generate, where it comes from, and which verticals you work with.

PublishersAffiliatesMedia PartnersTraffic Partners
Publisher network

You generate the demand. We help connect it.

One sidePublisher call supplyYou generate inbound consumer interest
The connectionLeadNovaOperates between both sides
Other sideBuyer demandBusinesses looking for relevant calls

Publishers are one side of the Pay-Per-Call ecosystem.

You generate inbound consumer interest.

Buyers are looking for relevant calls.

LeadNova operates between both sides, helping connect publisher call supply with available buyer demand.

Who can apply

Built for performance-driven traffic partners.

LeadNova welcomes applications from publishers and marketing partners generating legitimate inbound consumer call traffic.

Potential publisher partners may include affiliate marketers, media buyers, website owners, performance marketing companies, and other traffic partners.

Campaign availability and acceptance may vary by vertical and opportunity.

How it works

From your traffic to buyer demand.

  1. 01

    Apply

    Tell us about your business, verticals, traffic sources, geographies, and current call activity.

  2. 02

    Explore Opportunities

    LeadNova reviews your publisher profile against relevant buyer demand and available campaigns.

  3. 03

    Share Call Traffic

    Approved publishers can work with relevant campaign opportunities based on applicable requirements.

Campaign information

Know the opportunity before you send traffic.

Different campaigns can have different requirements. Where applicable, publisher opportunities may include information such as:

01

Vertical

The industry or service being promoted.

02

Geography

Locations accepted by the opportunity.

03

Schedule

When the relevant campaign is available.

04

Call Requirements

Criteria applicable to the campaign.

05

Volume

Available demand or capacity.

06

Traffic Sources

Marketing methods accepted for the opportunity.

07

Commercial Terms

Applicable compensation and other campaign terms.

08

Restrictions

Activity or traffic methods that are not permitted.

Specific requirements vary by campaign.

Publisher industries

Explore opportunities across selected performance verticals.

Home Services

Home Services

Generate inbound calls from consumers looking for home-service providers.

SolarHVACRoofingFlooringWater DamageBathroom RemodelingHome Warranty
Health & Life

Health & Life

Consumer call opportunities across selected insurance-related categories.

MedicareACA / ObamacareFinal ExpenseDental & VisionU65 Health
Automotive

Automotive

Inbound consumer call traffic across selected automotive categories.

Auto WarrantyAuto Insurance
Legal

Legal

Selected legal-intent call opportunities.

Motor Vehicle AccidentSSDIMass Tort
01 / 04
Traffic standards

Better partnerships start with legitimate consumer demand.

LeadNova is intended for publishers generating genuine inbound consumer interest through approved marketing methods.

Publishers should ensure that consumers understand what they are responding to and that traffic follows applicable campaign requirements.

  • Traffic should represent real consumer interest.
  • Traffic sources should be accurately disclosed.
  • Campaign requirements should be followed.
  • Misleading or manipulated traffic should not be used.
Network standards

Long-term partnerships depend on traffic quality.

LeadNova may review, reject, suspend, or restrict traffic that does not align with applicable campaign requirements. Examples may include:

  • Misleading promotion.
  • Fabricated or non-genuine callers.
  • Manipulated call activity.
  • Undisclosed or prohibited traffic sources.
  • Other activity inconsistent with campaign requirements.
Performance visibility

Understand how your call traffic is performing.

Campaign tracking and reporting details can be provided as part of publisher onboarding where applicable.

Available information may vary depending on campaign configuration and the systems used for the opportunity.

Publisher earnings

Clear commercial terms before traffic begins.

Publisher compensation can vary depending on the campaign, vertical, buyer demand, and applicable requirements.

Relevant commercial and payment terms should be communicated before approved traffic begins.

Why publishers work with LeadNova

One network, built around the connection.

01

Buyer Demand

Connect your call traffic with businesses actively looking for inbound opportunities.

02

Multiple Verticals

Explore opportunities across selected high-demand industries.

03

Campaign-Based Opportunities

Work with opportunities designed around specific markets and campaign needs.

04

Partnership Focus

LeadNova is designed to build connections between publishers and buyers, not just process isolated transactions.

Have call traffic?

Tell us what you're generating.

Share your verticals, markets, traffic sources, and current call activity with LeadNova.

Publisher application

Register as a Publisher

Verticals *
Traffic sources *

We reply within one business day. Your details are used only to review your application.

Looking to acquire calls instead?

If your business needs inbound call opportunities, explore LeadNova's buyer network.

Register as a Buyer